Deliver the Experiences Self-Serve Buyers Demand
PathFactory’s Content Intelligence Platform transforms your content into personalized, AI-powered journeys that engage buyers and reveal true buying intent.
From Disconnected Clicks to AI-Driven Journeys
Without PathFactory
Your buyer stumbles through a blog post, downloads a PDF, and you lose visibility into what’s next. You get a single lead score, but no insight into whether they actually consumed the content or what they're interested in.
With PathFactory Experiences
Your buyer reads a blog post and is immediately presented with a bingeable playlist of related assets. You see every piece of content they consume, revealing their true intent and turning a single click into a rich, self-nurturing journey.
Intelligence Behind Every Experience
Content Playlists
Build binge-worthy, personalized sequences that guide buyers through self-serve discovery.
Templated Experiences
Launch branded destinations in minutes—not months—without developer drag.
AI-Powered Recommendations
Guide buyers through non-linear journeys with AI that knows what they're looking for—even before they do.
Dynamic Personalization Rules
Apply simple rules or let the AI learn automatically who needs what, when.
For Every Stage of the Journey
Top-of-Funnel Destinations
Create bingeable resource hubs for your blog readers or turn anonymous traffic from paid ads into known prospects with seamless, ungated content journeys.
Mid-Funnel Nurture Tracks
Accelerate your lead nurture by linking emails to dynamic, multi-asset playlists that allow buyers to self-educate and move through the funnel at their own pace.
Late-Stage Buying Hubs
Create a single, trackable destination where the entire buying committee can access the critical content they need to make a confident decision.
“PathFactory is an essential part of the tech stack. It helps shine a light on accounts that are in-market through one of the strongest intent signals: content engagement.”
Raymon David
Head of Web, Marketing Operations, Outbound, Qualification and Analytics